Ep 10. A Top Down Bottom Up Approach to Launching New Med Tech w/ Bryan Eckard

October 30, 2019
A Top Down Bottom Up Approach to Launching New Med Tech w/ Bryan Eckard
In this episode Bryan Eckard brings incredible value discussing the best practices of working with regional specialty distributors.  Bryan adds additional value by going into detail with working with clinical specialists to help build trust and to enhance the sales message. Bryan then brings it home by laying out awesome strategies with a top down bottom approach with IDNs.